Case Studies.

The proof of the pudding...

Real word examples of how we helped businesses like yours turn content into cash.

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1

Dennis Publishing

"Simply put: working with Core is a pleasure. They are creative, flexible, proactive, fast and real problem solvers. They really listen to the client's needs and I trust their expertise completely ".

Ludovica D'Angelo, Publishing Manager
News & Current Affairs

Problem.

Dennis Publishing brand; Moneyweek, wanted to start distributing video content to their online audience but were conscious of how long the test period may take before they started generating revenue.

Solution.

We agreed to deliver a weekly studio video at a discounted rate to allow them to test the product and work closely with us to find the right formula to turn it into a long term project

Outcome.

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The weekly video has been a great success and now each video reaches around 6,000 views and has been running for over 18 months. The test period was a great success and enabled us to work closely with the editorial team to find a solution that worked and now develops a revenue stream for our client

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2

Blue Whale Growth Fund

Problem.

We were introduced to the Blue Whale Growth Fund as they were on a content retainer with a different video agency and were not seeing value for money. They were a relatively small company and did not have the budget or need for such regular content

Solution.

Simple. We agreed to work closely with the team on a project by project basis.

We initially started by doing a quarterly CEO interview using one of our in-house presenters. Since then the trust between the parties has developed and we now create all the animated, live streaming and studio based video content for the fund and they are able to communicate and build trust regularly with their investors.

Outcome.

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" Core London TV have been assisting us with all our video content creation, from studio recordings, interviews, animations and live events, for the past 18 months.

We have found Matt and his team to be very professional and a pleasure to deal with. Before each event, we’ve sat together to come up with a sensible and comprehensive plan of action. On the day, they’ve ensured that all is set up and managed properly, allowing us to concentrate on presenting. Finally, any edits and recordings we requested were always sent over in a timely manner".
 

Eduard Mallia, Blue Whale Capital

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3

The Park Brewery

Problem.

In December 2020 The Park Brewery decided to embark on a second crowdfunding campaign after a successful first attempt three years earlier. They approached us because the first time round the process was not enjoyable and the turnaround time was longer than expected.

Solution.

Nick Slade produced a very successful crowdfunding video with an outstanding focus on customer care as the client was under pressure to pull all parts of their campaign together. We ensured a strong narrative that focused on the people and the product.

Outcome.

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"The video played a major part in our crowdfunding campaign which was more successful than we could have ever imagined. The target was £100k and the campaign managed to raise £240k".